Preserving good relations with members

The National Trust, a charity dedicated to conserving places of historic interest and natural beauty in the United Kingdom, has selected a solution from Xenos to help with its correspondence to members.

The organization will use Xenos d2e Vision to streamline its ongoing communications with 3.5 million members in the United Kingdom. The software is being integrated with The National Trust’s new Oracle enterprise application, to help minimize the lead-time between document creation and fulfillment.

The National Trust each year mails more than 1 million personalized documents to members, including welcome packs, membership cards, offers and newsletters. The new software will enable the organization to automate the transformation of PDF documents generated in Oracle to IBM's AFP format for high-volume print and mail fulfillment, according to Xenos.

Stuart MacLeod, CRM program director at The National Trust, says, "The National Trust’s investment in Oracle could not function as fully intended without the ability to produce documents for bulk print and mail. Xenos d2e Vision is a crucial part of realizing the wider investment we made in Oracle to improve the communications process with our members and the customer service it delivers. The solution is a perfect fit for our requirements since it is written 100 percent in Java, fully supporting Oracle’s Java environment."