Omni-channel digital experiences from OpenText
OpenText has introduced Experience Suite, which, the company says, enables organizations to design, develop and deploy robust omni-channel customer experiences at any time on any device. The integrated suite of products is available through a common platform and manages media, Web, social and interactive content to deliver a consistent user experience while still following an organization’s information governance policies and regulatory requirements.
OpenText explains that Experience Suite platform includes:
Web experience management—a Web content management system that drives personalized online experiences by delivering meaningful and relevant content.
Portal—improves engagement with employees, partners and customers through interactive, personalized and contextual online experiences.
Media management—a digital asset management solution that provides secure, efficient control of rich media assets across multi-channel platforms.
Tempo Social—a safe, compliant business environment to socialize current business processes for user experiences.
Customer communication management—an automated, rules-based customer communication solution that enables organizations to create, produce and distribute personalized communication across all channels including print, e-mail and SMS.
AppWorks Gateway—provides a common RESTful API across the full set of OpenText enterprise information management (EIM) products and the capability to build managed EIM applications that work on any device.
E-commerce framework—Sample e-commerce components and templates designed to enhance the omni-commerce model for rich media and personalized online experiences.