eGain improves conversational customer engagement with eGain Messaging Hub

eGain, a provider of omnichannel customer engagement solutions, has expanded its messaging capabilities to offer a comprehensive solution to connect, solve, and optimize customer messaging.

According to eGain, increasingly enterprises seek to leverage existing investments in proprietary and third-party bots to automate customer messaging experiences. eGain’s Bring Your Own Bot (BYOB) architecture allows businesses to plug in their own bots where desired in the messaging journey. In addition, organizations that want a turnkey solution for conversational automation can activate eGain’s Virtual Assistant. Conversation control can be handed off seamlessly across multiple bots and human agents, while delivering a smart experience to consumers.

Unlike point solutions and API tool kits, eGain says, its Messaging Hub offers a complete set of capabilities for messaging-based conversational automation

“Consumers love messaging, but businesses continue to struggle with channel silos and point tools,” said Ashu Roy, eGain CEO. “With eGain Messaging Hub, businesses can rise above the nitty-gritty to quickly deliver personalized, automated, messaging-based customer experiences across the enterprise.”                                                                                                                                                                   

For more information about eGain Messaging Hub, go to www.egain.com/messaging-hub.