There is a clear opportunity for those organizations that are willing to move beyond proprietary limitations and offer broader support for dynamic documents. Indeed, it is a chance to differentiate themselves and gain a competitive edge. But the focus must be on offering flexible, cost-effective, and widely compatible solutions that meet today’s—and tomorrow’s—diverse needs.
By doing so, it becomes possible not only to solve the problems created by proprietary formats but also to set a new standard for dynamic document workflows.
Wink, wink ... I wonder who will win this race?