KMWorld 2024, Washington, DC - November 18 - 21 

Biographical Information

Michael Gerard, Chief Marketing Officer of e-Spirit 

Michael Gerard is the chief marketing officer of e-Spirit, maker of the FirstSpirit Digital Experience Platform (DXP) powered by a hybrid headless CMS. He can be reached at Gerard@e-spirit.com.

Articles by Michael Gerard, Chief Marketing Officer of e-Spirit 

Leveraging technology to supercharge customer content

Four strategies to consider for keeping a steady flow of content that consistently meets each customer's unique interests