Knowledge Management
Take a Bow for the Next Generation KM
A next gen KM system should give customers personalized answers related to their preferences and history. Your bank, for example, should know you have a checking account, a savings account, and a mortgage loan. Artificial intelligence helps with this, as it can guide customers to relevant information by foregoing rule-based systems.
Transform Customer Service With Next-Gen Knowledge: Why and How
The consumer has spoken. Forrester Research asked 5,000 of them, "What created the biggest pain when you contacted a business for customer service?" They answered lack and consistency of agent knowledge, followed by the difficulty of finding relevant answers on company websites. So, what is driving this dissatisfaction?